Facebook Marketing Case Studies
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Christina Galbato
CEO, INFLUENCER & ONLINE EDUCATOR
Christina knew Facebook and Instagram ads could help her reach more people with her course, as well as elevate her business revenue, but she worried she’d be tossing money at ads without seeing results.
Her goals were to make 2X return on her ad spend and grow her email list consistently.
Esther Inman
CEO & FOUNDER OF VIRTUAL ASSISTANT INTERNSHIP
The idea was supposed to be simple – teach stay at home moms, travel lovers and military spouses the virtual assistant skills they’d need to work from anywhere. But with this tricky niche, we had to make Facebook policy our best friend.
Esther’s main goal focused on generating 500K in revenue for all of 2020… plus a stretch goal of $1 million dollars. She also wanted to maintain monthly course sales of $40K for consistency.
Done Checking Out the Facebook Marketing Case Studies?
We have Facebook and Instagram ads down to a science at Elevate Her Marketing. We help course creators launch effective campaigns that increase their reach, multiply their impact, and grow their revenue. We help our clients build brand recognition and drive new customers. Once you’ve reviewed some of our Facebook marketing case studies and are ready to take the next step, get in touch and we’ll be there to assist!
![If you want to scale your online course business...
to take the good things that you're already doing and grow them into more...
Keep reading.
As a business owner, there are hundreds of things you could be doing for your business each day. But what's important is focusing on the specific things that will bring you to the next level.
As a patient woman who's in it for the long game, you know that it's not about going from the bottom of the mountain to the top overnight but that it's more about taking it step by step.
In order to keep moving up that mountain, to keep your online course business on a steady path of growth here are 5 things you should focus on:
⛰️ First and foremost, rest. Do not be the busiest bee. Stay focused during the times that you work and then shut it off during your rest times. Don't compromise this time and take extra when you need it. This may not seem like the best way to grow, but I promise you it is.
⛰️ Engage with your audience consistently. This doesn't mean be on social media 24/7. It means that you need to create a content system that genuinely and valuably connects you with your audience a few times a week. This engagement can be personal but most of it should be tied back to your course topic.
⛰️ Use FB & IG ads to propel you from where you are to the next step you're looking to be at. That can mean more people viewing your videos or reading your blogs for cents on the dollar or it can mean selling your course to new students each day [We run FB & IG ads, did you think I wasn't going to throw this in here?!]
⛰️ Follow up. I can't stress this one enough. Email ain't dead, girl. When people raise their hands letting you know they're into your stuff, nurture them! You don't buy a puppy and then focus on getting a new one the next day, you nurture that little cutie 🐶 Give your subscribers some serious love by delivering them value through email & retargeting campaigns, consistently. Did you know it's way less expensive to convert someone that already knows your brand than it is to find someone new?!
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